James Davis II is a Southern California based content director who builds the visuals that make fashion, beauty, and lifestyle brands look like the version of themselves they're reaching for. Photo and video, the whole thing. He doesn't just shoot a brand, he owns the content: the concept, the direction, the shoot, the edit, and the strategy that ties it together.
His path started in entertainment, with work featured on MTV, E!, Disney Channel, VH1, Times Square, and the 2018 Winter Olympic Games. Along the way he's directed for global artists like Chris Brown, Usher, Chandler Moore, and Pharrell Williams, and partnered with brands like Charlotte Tilbury, Invisalign, EA Sports FIFA, Ethika, the Lara Trump Collection, Nouhaus, and Ugmonk.
These days the focus is simple: helping brands show up with content that's consistent, elevated, and actually built to sell. Not a one-off shoot you have to replace in ninety days, but a steady stream of visuals that keep a brand sharp all year. Whether he's behind the camera or running a full production, the job stays the same. Make the brand look like itself on its best day, every time.
ABOUT
The Work: Content Director for Fashion, Lifestyle Brands & Beauty Brands
Outside of client work, James is the co-founder of The Space OC, a growing collection of premium creative studios in Orange County built for photographers, filmmakers, and brands who care about how their work looks.
It started as one personal studio and grew into a multi-studio hub that supports local creators, agencies, and brands with well-designed spaces and pro-level resources. The thinking behind it is the same thing behind everything James builds: give creative people a place to work at a higher level.
Between directing productions, building studios, and mentoring other creators, the mission stays consistent. Create, inspire, and elevate.
The Studios: Founder of The Space OC
Frequently Asked Questions
Still have questions? Take a look at the FAQ or reach out anytime. If you’re feeling ready, go ahead and apply.
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My background comes from the entertainment world — directing and creating visuals that have played in Times Square, the Winter Olympics, and across major TV networks around the globe.
That level of experience shapes everything I do. I bring a cinematic, high-performing approach to brands, paired with a smooth, efficient workflow that keeps shoots stress-free. Most of my clients become long-term partners because they get consistent quality, creativity, and content that actually moves the needle. -
Just fill out the inquiry form on my website and I’ll reach out with next steps.
If you have a custom idea, you can also contact me directly through my site to build something tailored to your needs. -
Yes. Every brand has different goals, and we can structure the shoot or ongoing content plan around your exact scope, deliverables, and budget.
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Turnaround depends on the project, but I keep timelines fast and competitive without sacrificing quality. You'll know exactly when to expect your content the moment you book.
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Yes — I have a strong network of trusted collaborators across models, HMUAs, wardrobe stylists, prop stylists, and more to support any production.

