JOJOFEIFEI ACTIVEWEAR

JOJOFEIFEI
Activewear Campaign · Photography

We shoot ongoing content for JojoFeiFei, an activewear brand built for movement. The work spans two worlds in one: outdoor lifestyle imagery that puts the pieces in motion and shows how they actually live, plus clean studio product photography built for their store and everyday e-commerce. As their content partner, we keep a steady stream of both coming, so the brand always has fresh visuals ready to post and ready to sell.

Direction & Photography: James Davis II
Studio: The Space OC
Hair & Makeup: Dulce Davis

A young woman with long, wavy blonde hair stands outdoors in front of a large tree with green leaves. She is wearing a cream-colored hoodie and black leggings, and has her hands raised above her head, resting on her hair with her eyes closed, in a relaxed pose.
A woman in athletic wear, sitting with her right knee bent and foot flat on the ground, wearing a teal sports bra and matching shorts, with gold jewelry including a bracelet, necklace, and ring, against a plain light background.